> ## Documentation Index
> Fetch the complete documentation index at: https://help.emotive.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Understand Emotive's Attribution Model

> Learn how Emotive attributes revenue and orders to your messages.

Emotive has four main methods for attributing sales to certain messages:

<Columns cols={2}>
  <Card title="Discount Code" icon="badge-percent">
    * Revenue from sales will be attributed when an order is created using a discount code. We recommend using new discounts for each message.
  </Card>

  <Card title="Link" icon="link">
    * Revenue from a sale will be attributed when the order is placed within 7 days of clicking a link sent to them via an SMS Broadcast or Flow.
  </Card>

  <Card title="Timestamp" icon="clock">
    * Revenue from a sale will be attributed when an order is placed within 1 day of the user receiving an Emotive message.
  </Card>

  <Card title="Conversation" icon="message-dots">
    * The revenue from a sale will be attributed when a user places an order within 14 days of replying to a message.
  </Card>
</Columns>