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Flows are automated messages triggered by your customers’ actions. They see some of the highest engagement and drive meaningful revenue from your business, all while running quietly in the background. Check out these resources to help you launch the perfect Flows for your unique business.

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Flows Guides

Get Started with Templates

Start from scratch or customize a pre-built template.

Use Discount Codes in your Flow

Automatically send your customers incentives to drive more purchases.

A/B Test your Flows

Try out different variations to see what kinds of messages resonate with your audience.

Understanding Flow Schedules

Figure out the best timing for your automated messages.

Understanding Flow Triggers

Explore different criteria that you can use to build your automated flows.

Understanding Flow Exit Rules

Understand the ways that contacts can automatically exit your Flows.

Conditional Split by Trigger Event

Customize your customers’ journey based on the actions they take.

Conditional Split by Segment

Customize your customers’ journey based on their attributes.

Launch an Abandoned Cart Flow

Recover more revenue for your business and encourage customers to complete their order.

Variable Glossary

Explore different ways to personalize your automated messages.