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Your SMS links use a general Emotive domain https://www.emotve.com by default. With branded links, they use a domain connected to your brand instead, through RealLink™ or a Custom Domain, which increases trust in your brand and your messaging. Find in this article which option is best for you:

RealLink™

Emotive’s own technology.Your SMS links use your store’s own domain, so subscribers see a link they already recognize and trust.Activate RealLink™ if:
  • You’d rather not purchase and manage a separate domain.
  • Your website’s domain doesn’t include any of the blocked and restricted words.
  • Your e-commerce platform is not BigCommerce.
Find here our setup instructions

Custom Domain

A domain you purchase with a name similar to your website’s.It keeps your links on-brand and trustworthy.Set up a Custom Domain if:
  • Your website’s domain includes any of the blocked and restricted words.
  • Your store is in BigCommerce.
  • Using RealLink™ would result in a longer link within your messages than you’d like.
Find here our setup instructions